FRACTIONAL
CMO SERVICES
Strategic Leadership That Builds & Accelerates Your Marketing Engine
Get immediate access to senior-level marketing leadership. We deliver strategic guidance, hands-on execution, and measurable results for sustainable growth.
Marketing Leadership
That Starts Working on Day One
New Day's Fractional CMO Services give you immediate access to a senior marketing executive backed by a full team ready to build, operate and execute your strategy, align internal teams, and deliver results from the start.
Immediate Access
from day one, no hiring delays
Years of Experience
instantly dedicated to your goals
Measurable Impact
Quick wins and sustainable growth
Marketing Performance
What Are Fractional CMO Services?
We embed directly into your business as your strategic marketing leader, diagnosing challenges, aligning teams, and building a connected marketing system that drives measurable growth.
Diagnose
Identify the root causes slowing your growth through a complete audit of strategy, messaging, teams, tools, and performance gaps.
Align
Unify leadership, marketing, sales, and product teams under one clear direction and a shared growth narrative.
Design
Build a strategic, actionable marketing roadmap tailored to your business model, revenue goals, and customer journey.
Structure
Define the right roles, tools, and processes to create a scalable marketing function that works smoothly and efficiently.
Execute
Lead and oversee high-impact marketing initiatives that generate momentum, improve visibility, and drive qualified demand.
Enable
Elevate your organization with a scalable marketing infrastructure that enhances cross-team collaboration, strengthens decisions, and accelerates data-driven execution.
We don't replace your team. We empower it with strategic direction, clear priorities, operational momentum and technology tools. Our role is to remove bottlenecks, unlock potential and build a marketing engine that drives growth today and scales for tomorrow.
What You Get
With New Day's Fractional CMO Services, you gain a strategic engine that elevates your entire marketing function — from brand to digital execution and ROI-driven planning.
1. Branding & Market Positioning
A sharper, more credible brand presence built on a unified story, strong messaging, and consistent communication that positions you clearly in the market.
2. Strategic Marketing Roadmap
A clear, data-driven marketing roadmap aligned to your business goals, ensuring every initiative is focused, intentional, and tied directly to growth.
3. Cross-Functional Alignment
Unified direction across leadership, sales, product, and marketing, establishing one clear story, one strategy, and one growth path.
4. Structured Marketing Team
A complete marketing function built for scale with clear roles, processes, KPIs, and systems that keep your team aligned and efficient.
5. Digital Presence & Visibility
A powerful digital presence that reflects your real value including website structure, content strategy, messaging, and growth-focused online visibility.
6. MarTech Power
A modern, integrated MarTech ecosystem that connects your tools, data, and workflows enabling automation, real-time insights, and smarter decisionmaking across all functions.
7. ROI-driven Budget
Optimize spending, eliminate waste, and ensure every dollar is invested in what directly contributes to measurable outcomes.
8. High Impact Execution
Rapid execution of high-value initiatives, generating early wins and building momentum toward long-term success.
9. Future-Proof Scalability
A marketing engine built to scale, ready for your future activities without friction or guesswork.
Who This Is For
New Day's Fractional CMO model is designed for companies that need senior marketing leadership to accelerate growth, align teams, and build a scalable marketing engine. It's the right fit if your organization:
Needs marketing leadership now — without waiting months to hire a full-time CMO
You can't afford delays. You need direction, structure, and execution immediately.
Has marketing activities happening, but no unified strategy or clear priorities
Your team is working hard, but not in one direction — and results are inconsistent.
Relies heavily on sales and needs predictable lead generation and demand creation
Your growth depends on sales, and you need marketing to start contributing to pipeline.
Operates in B2B tech, SaaS, cybersecurity, ICT, cloud, enterprise services, or professional services
You need specialized marketing leadership that understands complex offerings and long sales cycles.
Struggles with fragmented messaging, unclear positioning, or weak digital presence
Your brand doesn't reflect your real value — and you need a stronger market perception.
Is growing into Saudi or the wider GCC market and needs a professional GTM foundation
You're expanding and require a strategic marketing leader who understands regional dynamics.
Has an internal team that needs alignment across marketing, sales, product, and leadership
You want one narrative, one strategy, and one execution engine powering the business.
Outgrew your agency and need real leadership, ownership, and measurable performance
You don't want task execution. You want someone to build the system that makes execution effective.
Needs structure: roles, tools, KPIs, reporting, processes, and budget planning
You want a marketing department that functions like a high-performing business unit.
"Built for ambitious companies ready to scale their marketing function."
How It Works
Our engagement model is structured for rapid impact and seamless integration, ensuring your marketing function evolves systematically toward peak performance. We work in distinct phases:
Strategic Onboarding
Deep business immersion, comprehensive marketing audit, critical gap analysis, and immediate identification of quick-win opportunities to establish early momentum.
Roadmap & Team Integration
Building and optimizing your marketing team structure, implementing systems and processes, and establishing clear KPIs and performance metrics.
Leadership & Enablement
Continuous embedded leadership, fostering cross-functional alignment, and ensuring a smooth, comprehensive hand-off to your eventual new full-time marketing leader.
Ongoing Execution
Campaigns, asset development, system optimizations, and various marketing initiatives are launched and managed in parallel to secure real, measurable traction throughout the engagement.
This dynamic, phased approach ensures that strategic planning and tactical execution occur simultaneously, delivering both immediate results and a strong foundation for future growth.
Impact You Can Measure
Our Fractional CMO services deliver quantifiable results that directly impact your bottom line
Faster Time to Market
Compared to traditional hiring
ROI Improvement
Within first 6 months
To See Results
Initial impact timeline
Results based on 50+ client engagements
READY TO START?
We're here to help. Schedule a free consultation to discuss your specific needs.
Ready to Accelerate Your Marketing?
Get immediate access to senior-level marketing leadership and start seeing results from day one
Schedule CallImmediate Senior Leadership
No Hiring Delays
Measurable Results Fast